Product Description
L'Oréal Feria Shimmering Color is a permanent at-home hair dye designed to deliver multi-faceted, shimmering, and vibrant color results. Known for its bold and unconventional shades, Feria aims to provide a unique, iridescent finish that catches the light. Each kit typically includes a shimmering conditioning treatment formulated to help seal and smooth the hair, enhancing its luminosity and softness after coloring.
Detailed Specifications
| Feature |
Specification |
| Product Type |
Permanent Hair Color |
| Application Method |
At-home application (brush-on or squeeze bottle) |
| Typical Processing Time |
25-30 minutes (may vary by shade and desired intensity) |
| Included Components |
Colorant, Developer, Shimmering Conditioner, Applicator, Gloves, Instructions |
| Shade Range |
Extensive, including natural tones, vibrant reds, purples, and blues |
The One Reason You Choose This Product
The single most compelling reason to choose L'Oréal Feria is its unique ability to deliver multi-faceted, shimmering color with an iridescent finish that looks vibrant and dynamic, unlike many other at-home hair dyes.
Key Ingredient Explanation
| Ingredient Category |
Explanation |
| Ammonia |
Opens the hair cuticle, allowing color pigments to penetrate the hair shaft for permanent results. |
| Hydrogen Peroxide (Developer) |
Activates the colorant, lightening the hair's natural pigment and initiating the coloring process. |
| Hair Dye Precursors (e.g., PPD) |
Small molecules that combine inside the hair shaft to form larger, permanent color pigments. |
| Conditioning Agents (e.g., Oils, Polymers) |
Included in the formula and post-treatment conditioner to help protect, nourish, and add shine to hair during and after coloring. |
Brand Introduction
L'Oréal is a global leader in beauty, founded in 1909 by Eugène Schueller, a French chemist. The brand is renowned for its commitment to innovation, scientific research, and diverse product portfolio that spans hair color, skincare, makeup, and fragrance. L'Oréal's philosophy centers on making beauty accessible to everyone, offering high-quality products that cater to a wide range of needs and preferences worldwide.
Comparison With Previous Products
As L'Oréal Feria Shimmering Color represents an evolving line of hair dyes rather than distinct, version-numbered products with quantifiable generational differences, a direct table comparison with specific "previous versions" is not applicable. The line continually introduces new shades and subtle formula refinements to enhance performance and user experience.
Positive User Reviews
- Many users praise the vibrant, true-to-box color results, especially for bold or unconventional shades.
- The shimmering effect is frequently highlighted as a standout feature, adding depth and dimension to the hair.
- Users appreciate the included conditioner for leaving hair soft and shiny after coloring.
- Some find the application process straightforward and manageable for at-home use.
- The color is often reported to last well without significant fading for several weeks.
- Good gray coverage is noted by some, particularly in darker shades.
- The wide range of unique colors appeals to those looking for something different.
- Affordability compared to salon services is a common positive point.
- The color develops quickly for many users.
- The product helps achieve a salon-like finish at home.
Negative User Reviews
- A common complaint is the strong, chemical odor during application, which can be overpowering for some.
- Some users report that the dye can be drying or damaging to hair, especially if not properly prepped or conditioned.
- Achieving even color can be challenging for those with very long or thick hair, leading to patchy results.
- The color may fade faster than expected for certain shades or hair types.
- Some users experienced irritation or sensitivity to the scalp.
- The final color sometimes differs significantly from the shade pictured on the box.
- Coverage for resistant gray hairs can be inconsistent.
- The included gloves are sometimes reported as flimsy.
- Rinsing out the color can be time-consuming due to the richness of the formula.
- Can stain skin or surfaces if not applied carefully.
Positive vs. Negative Review Comparison
| Positive Aspect |
Negative Aspect / Trade-off |
| Vibrant, multi-dimensional color |
Potential for uneven application or results on challenging hair types |
| Shimmering, iridescent finish |
Strong chemical odor during application |
| Leaves hair soft and shiny (with conditioner) |
Can be drying to hair for some users if not adequately conditioned or if hair is already compromised |
| Wide range of unique and bold shades |
Actual color result may vary from box depiction due to individual hair factors |
Expected Experience When Purchasing
- You can expect a relatively easy and convenient at-home coloring process, allowing for a significant hair transformation without a salon visit.
- Be prepared for a strong chemical smell during application, so ensure good ventilation.
- The final color intensity and shimmering effect can vary based on your natural hair color, texture, and porosity.
Recommended User Types for This Product
| User Type |
Rating |
Reasoning |
| The Bold Experimenter |
⭐⭐⭐⭐⭐ |
Ideal for individuals looking to try vibrant, unconventional, and shimmering hair colors that stand out. |
| The DIY Colorist |
⭐⭐⭐⭐ |
Perfect for those comfortable with at-home hair coloring and seeking salon-inspired results without the salon price. |
| The Shine Seeker |
⭐⭐⭐⭐ |
Great for anyone prioritizing a glossy, iridescent finish and multi-dimensional shine in their hair color. |
Good Products to Buy Together
| Product Name |
Why it's a good match |
| L'Oréal EverPure Color Care Shampoo |
Specifically formulated to protect color-treated hair, helping to maintain vibrancy and prevent fading. |
| Olaplex No. 3 Hair Perfector |
A popular treatment for strengthening and repairing hair bonds, beneficial after any chemical process like coloring to minimize damage. |
| L'Oréal Magic Root Cover Up |
Ideal for quick touch-ups between coloring sessions, concealing roots and extending the life of your color. |
Alternative Products
Final Summary
L'Oréal Feria Shimmering Color stands out in the at-home hair dye market for its distinctive ability to deliver vibrant, multi-faceted, and shimmering results. It's particularly favored by those seeking bold and unique shades with an iridescent finish. While it excels in providing striking color and shine, some users may find the strong chemical odor and potential for hair dryness to be drawbacks. The product is an excellent choice for the adventurous DIY colorist or anyone prioritizing a dynamic, light-reflecting hair color. It offers a salon-inspired look from the convenience of your home, making it a strong contender for achieving a dramatic and eye-catching transformation.
